Annual sales forecast in Turkey is 40 million units: Accessories worth 20 billion – Last Minute Economy News

As smart mobile phones become more prevalent in daily life, the demand for mobile device accessories is also seriously increasing all over the world. This situation also applies to Türkiye. The mobile accessory market is expected to reach a size of 20 billion TL in Turkey this year with sales of 40 million units. It is estimated that the mobile phone accessory market exceeded 300 billion dollars worldwide last year. The sector is expected to reach a size of 413 billion dollars by 2030.

STURDY CASE ON THE FRONT

The introduction of personalized accessories has led to the creation of a serious market in this field. In this process, accessories such as headphones, chargers, cases, portable speakers and power banks have become the biggest favorites of recent times. In Turkey, users buy an average of five accessories per phone. These accessories include cables, adapters, cases, unbreakable glass and headphones. As the options increase, the number of preferred products increases. With the spread of mobile photography and the booming selfie, interest in selfie sticks and other devices that support photo shooting has grown like an avalanche. In the next three years, the market is expected to focus on upper segment products due to fast charging. Due to changing consumer habits, the demand for fast charging adapters and wireless charging has increased. Therefore, trends are shaped according to the needs and priorities of consumers. Users are now using cases with more colorful patterns for their phones. Because they now see smartphones and computers as a big part of their lives and the accessories they use are a reflection of their lifestyles and styles.

On the other hand, consumers are turning to more reliable cases and screen protectors to protect their smartphones, whose prices are rapidly increasing. This trend increases the demand for products that provide high protection and increases the sales of these products.

THERE IS ALSO INSURANCE

In 2024, it is expected that one in every two upper segment phones will sell original cases. On the other hand, the demand for tracking devices that allow you to easily find frequently lost items in daily life, such as house and car keys, and to easily track pets, children and the elderly, is also increasing. In parallel with the rapid growth in the market and with consumers’ demand for assurance, warranty periods on devices began to extend. There are companies that offer fast charging adapters with a five-year unlimited warranty. In addition, consumers can be insured against any negative situations caused by the adapters.